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Graphic Design

With over 30 years of experience, SKM’s Graphic Arts Department will be able to take your ideas from design concept to professional-looking reality.

Our full-time graphic artists are well-versed in a full range of design services. Whether it’s creating your new logo, composing eye-catching and informative brochures, or designing your full-color advertisement layout, our artists can offer effective solutions for you.

Things to Consider When Designing Your Artwork:

Design Color
To ensure that your screen printed garments have the greatest visual impact, SKM suggests that you select ink colors and garment colors with high contrast to one another. (For example, printing navy blue images onto yellow apparel, or printing white images onto black apparel.)

When printing light-colored designs onto dark-colored garments, we may suggest that you use a white underlay (a white coat of ink that that is printed first and then covered by a “top coat” of your chosen light color ink). This underlay will help prevent the fabric color from “bleeding” through the printed ink and producing a final image that is muted.*

*Please note: if white ink is not one of your original design colors, this color may need to be added to your design and additional charges may apply.

Digital Artwork
While we are able to work with most types of digital images, our graphic artists have the greatest success working with customer-provided artwork that is “camera ready” and in vector or raster formats.* Examples of these formats include images that are saved using:

Vector Artwork Raster Artwork

  • .pdf
  • .tiff
  • Adobe Illustrator (.ai)
  • Corel Draw (.cdr)
  • Encapsulated Postscript (.eps)

Whenever possible, we ask that font or supply font files be converted to one of these formats.

In addition, our artists find it easiest to work with customer supplied digital artwork that:

  • Is created using a pantone pallet (C or CV)
  • Maintains an outline point value of 1.0
  • Is provided in layers (for multi-colored rastered artwork)
  • Is created at 200 dpi or higher
  • Is not flattened

If you have questions regarding your digital artwork, don’t hesitate to call or email us. Let us help make your ideas work for you!

*Please note: artwork that needs to be created or altered may incur an art charge. Please contact us for additional details related to these charges.

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